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ABOUT

CrossGen Founders matches entrepreneurs from different generations, giving them the guidance, tools, process, network and technology platform to explore partnerships, find common ground and leverage complementary strengths that can propel a new business toward success or prepare an existing business for succession.

By connecting younger entrepreneurs with those who are over 50, CrossGen allows a business and its founders to access many of the ingredients for success; broader skill sets, diverse perspectives and an extensive warehouse of lived experiences.

CrossGen members have open access to a growing database of potential co-founders, hands-on mentors, workshops, prototyping facilities, funding sources and an extensive knowledge library.

A Diverse Entrepreneurial Community

CrossGen Founders is a welcoming, business-minded community, created to help entrepreneurs from different life stages connect, collaborate and combine skills to create market-ready businesses.

A Powerful Co-Founder Matching Platform

CrossGen Founders data-driven technology expedites searching for compatible co-founders through the use of algorithms that match interests, complementary skills and knowledge.

People With A Passion For Helping Business People

Our team is led by a well-known champion of age 50+ entrepreneurs and supported by strategic advisors who help bring together a network of experts, services and resources to support cross-generational business founders.

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CrossGen Founders is of interest to me. I run my company myself and contract out to a number of different people for various things. But in terms of the direct management of the company, there’s just me. My biggest concern is business continuity – this means keeping the business running under all circumstances and in particular, the concern areas boil down to:

  1. Something happens to me whereby I am unable to perform my business tasks but only in this situation for a limited time (say a few weeks to possibly a month or two).
  2. Something happens to me whereby I cannot perform my business tasks at all on an on-going basis.

Those scenarios create issues for my customers and the ‘stress’ that it would cause them varies depending on what I am doing for the particular customer. Of course, I have mitigation plans but I think that it would be helpful if there were ‘redundancy’ in the business i.e. someone who could take over everything I do without any hiccup whatsoever. Another advantage of having a partner is that I think we could grow this business a lot faster. My biggest constraint is time!  I can outsource but that only goes so far.

I look forward to finding a suitable co-founder on CrossGen Founders, when it launches in 2022.

Glenn Lidstone
StoneHouseMarketing Solutions Inc.